Product Synopsis

In accordance with Global and China Online Tourism Industry Report, 2012-2015 released by Acute Market Reports, the market size of Chinas online tourism industry is predicted to hit RMB 317.9 billion in 2015.

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Chinese online tourism market size reached RMB 131.37 billion in 2011, and the figure is expected to be up to RMB 317.9 billion in 2015 with a CAGR of 24.72%, higher than the worlds 10.64%.

As for the market segments of the online tourism industry in China, the revenue from flight tickets, hotels and vacation trips contributed 61.2%, 25.6% and 10.7% respectively to the total revenue of the industry in 2011. In the four years to come, the share of revenue from flight tickets will suffer a slight decline, while the revenue from hotels and vacation trips will enjoy a rising proportion.

1 Online Tourism

1.1 Overview

1.2 Classification

1.3 Industrial Chain

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2 Global Online Tourism Market

2.1 North America

2.2 Europe

2.3 Asia

2.4 Latin America

3 Online Tourism Market in China

3.1 Background

3.2 Market Size

3.3 Market Structure

3.4 Competitive Landscape

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4 Online Tourism Related Industries in China

4.1 Tourism Industry

4.1.1 Inbound Tourism

4.1.2 Domestic Tourism

4.1.3 Outbound Tourism

4.1.4 Travel Agency

4.2 Hotel Industry

4.3 Aviation Industry

4.4 Internet

5 Habits of Online Tourism Consumers

6 Key Global Online Tourism Enterprises

6.1 Expedia

6.1.1 Profile

6.1.2 Financial Data

6.1.3 Revenue Structure

6.1.4 Prospects and Performance Prediction in 2012-2014

6.2 Priceline

6.2.1 Profile

6.2.2 Financial Data

6.2.3 Revenue Structure

6.2.4 Prospects and Performance Prediction in 2012-2014

6.3 Travelzoo


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