Coating additives perform various functions, such as anti-foaming, wetting & dispersion, rheology modification, biocidal, impact modification, and others to overcome surface defects and problems that arise during application of paints or post drying. The global coating additives market was valued at $6,928 million in the year 2015 and is expected to grow at a CAGR of 6.9% to reach $11,020 million by 2022.

Anti-foaming is a process of reducing or preventing foam formation on paint films or coatings. Wetting and dispersion provide stabilization to films by using deflocculating effect. Rheology modification relates to the change in the structure or flow of materials due to external stress to improve the thickness and viscosity of coated surfaces. Biocides prevent paint films from microbial damage, including fungal and algae growth caused due to humid surroundings or contamination. Impact modification is mainly used for sheets, packaging films, and others to prevent deformation of surface. Other functions of these additives include drying, surface modification, leveling, and anti-settling, anti-sagging, and other properties.

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The report on the world coating additives market exclusively focuses on current market trends and future growth opportunities of various coating additives that are used to enhance the performance of coatings. It includes different coating formulations such as water borne coatings, solvent borne coatings, powder coatings, radiation curable coatings, and solvent less coatings. It focuses on various coating additives end user industries, such as automotive, architectural, industrial, wood & furniture, and others. Moreover, it analyzes the current market trends of coating additives across different geographies and suggests the future growth opportunities by analyzing the government regulations & policies, thereby increasing the consumer acceptance for coating additives.

The key players in the world coating additives market are adopting different key business strategies such as acquisitions, expansions, collaborations, product launches, and technological advancements to withstand competition in the global competitive market. The market players profiled in this report are coating additive manufacturers and suppliers who serve the product globally to several end-user industries such as automotive, architectural, industrial, and others. The data pertaining to the market players and their strategic moves are gathered through annual reports and press releases of respective companies, various blogs, available on the website and primary calls made to the experts in the industry.

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The above pie chart represents the percentages split of the strategies adopted by the top companies operating in the global coating additives market. Expansion is the leading strategy adopted by the key players in this market followed by acquisition, product launch, collaboration and technological advancements in order to widen their geographic reach in coating additives market. Expansion and acquisition covers 57% and 22% share respectively out of the total number of strategies adopted by the leading companies during 20112016.

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Coatings consist of different elements such as pigments, binder, additives, mixtures, and others that enhance the functioning of the coatings. Different formulations of coating are present for its applications, namely water-borne coatings, solvent-borne coatings, powder coatings, radiation curable coatings, and solvent less coatings.

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