Product Synopsis

Global Data, the industry analysis specialist, has released its latest report, Country Focus: Healthcare, Regulatory and Reimbursement Landscape Brazil.

This report is an essential source of information and analysis regarding the healthcare, regulatory and reimbursement landscape in Brazil. It identifies the key trends in the healthcare market and provides insights into the demographic, regulatory, reimbursement landscape and healthcare infrastructure.

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Most importantly, the report provides valuable insights into the trends and segmentation of the pharmaceutical and medical device markets. It is built using data and information sourced from proprietary databases, secondary research, and in-house analysis by GlobalDatas team of industry experts.

In 2012, Brazils population amounted to an estimated 198.4 million. The population is increasing steadily, which is largely due to a positive balance between the birth rate and the mortality rate. The country currently has a demographic advantage in terms of a large working age population, which increased in size from 2007 to 2012.

The size of the elderly population aged 65 years and older is expected to increase in future to account for more than 9% of the population by 2020.

The value of Brazils pharmaceutical market amounted to an estimated $23.8 billion in 2012 and is expected to have reached approximately $58.8 billion by 2020, increasing at a Compound Annual Growth Rate (CAGR) of 12%. The value of the medical device market amounted to approximately $7.9 billion in 2012 and is expected to reach approximately $13.1 billion in 2020 at a projected CAGR of 6.5%. These positive trends can primarily be attributed to

An increasing elderly population

Healthcare coverage for 6080% of the Brazilian population

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The report provides information on the healthcare, regulatory, and reimbursement landscape in Brazil, and includes

  • An overview of the pharmaceutical and medical device markets, comprising market size, segmentation, and key drivers and barriers
  • Profiles and SWOT analyses of the major players in the pharmaceutical market (Pfizer Inc., Sanofi, Novartis and F. Hoffmann-La Roche Ltd. and AstraZeneca) and the medical device market (Siemens Healthcare, GE Healthcare, F. Hoffmann-La Roche, Essilor International, and Philips Healthcare)
  • Insightful review of the reimbursement and regulatory landscape, of which analysis includes details of the healthcare reimbursement process, regulatory agencies, and approval processes for new drugs and medical devices
  • Detailed analysis of the political and economic environment, covering economic indicators, demographics, healthcare infrastructure and healthcare expenditure
  • An overview of the opportunities for and challenges facing growth in the Brazilian healthcare market

Reasons to buy:

This report will enhance your decision-making capability by allowing you to

  • Develop business strategies by understanding the trends shaping and driving Brazils healthcare market
  • Drive revenues by understanding the key trends, reimbursement and regulatory policies, pharmaceutical market segments, and companies likely to impact the healthcare market in the future
  • Formulate effective sales and marketing strategies by understanding the competitive landscape and analyzing the performance of various competitors
  • Organize your sales and marketing efforts by identifying the market categories and segments that present the most opportunities for consolidation, investment, and strategic partnership
  • Identify, understand, and capitalize on the opportunities and challenges in Brazils healthcare market.

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1 Table of Contents

1 Table of Contents 6

1.1 List of Tables 9

1.2 List of Figures 14

2 Introduction 19

2.1 Global Data Report Guidance 19

3 Overview of the Pharmaceutical and Medical Devices Market 20

3.1 Pharmaceutical Market 20

3.1.1 Market Overview 20

3.1.2 Pharmaceutical Import and Export 23

3.1.3 Supply Channels 24

3.1.4 Market Segments 27

3.1.5 Major Disease Areas 32

3.1.6 Major Players 38

3.2 Medical Device Market 84

3.2.1 Market Overview 84

3.2.2 Overview of Leading Five Segments 87

3.2.3 Diagnostic Market 103

3.2.4 Major Players 105

3.3 Market Drivers and Barriers 138

3.3.1 Drivers 138

3.3.2 Barriers 139

4 Market Access 142

4.1 Overview of Healthcare System 142

4.1.1 Organizational structure 142

4.2 Reimbursement and Payer Landscape 145

4.2.1 Reimbursement Process 147

4.2.2 Pricing Procedure 150

4.2.3 Overview of Insurance Providers 153

4.2.4 Patient Share in Healthcare Spending 160

4.2.5 Drug Price Trend 161

4.2.6 Pricing Policies 162

4.3 Regulatory Landscape 164

4.3.1 Overview of Regulatory Agencies 164

4.3.2 New Drug Approval Process 172

4.3.3 Generic Drug Approval Process 176

4.3.4 New Medical Device Approval Process 179

4.3.5 Licensing Process for Pharmaceutical and Medical Device Manufacturing 183

4.3.6 Licensing Process for Pharmaceutical Exports and Imports 184

4.3.7 Intellectual Property Rights 186

4.3.8 Clinical Trial Regulations 191

4.3.9 Pharmaceutical Advertising Regulations 193

4.3.10 Pharmacy Regulations 193

4.3.11 Labeling and Packaging Regulations 195

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